How Google's Mobile First Indexing Is Affecting Your Website

As more of the world is online every year, a larger percentage is accessing your business through mobile devices rather than traditional computers.

In line with this the big players are adjusting their indexing towards mobile devices as priority.

Will you keep your game up with them? Laura Wolf wrote this article alongside the timing of Google's foray into mobile first indexing.

Things have only ramped up more since the article was first written

If you would like to make sure that you are holding on to your SEO results and are keeping your search engine rankings, you'd better pay attention to the latest updates of the largest search engine; Google. Below you will find a few reasons why Mobile First Indexing might be affecting your page.

Mobile Usability Issues On Your Site

If your site has mobile usability issues, and it is hard to navigate on tablets or phones, it will hurt your search engine rankings. you will need to ensure that the links and buttons are not too close together, and the text can be read on every screen. Chances are that - if you are using an older template - this will be a problem. You might want to get a responsive theme, but this is not enough.

Mobile Speed Test

Once you are confident that your site performs well on mobile screens, and it is giving your visitors the best user experience possible, it is important that you test the speed. Most sites, such as Google page speed checker and Pingdom Tools will tell you about the page speed on desktop and mobile devices. Anything under three seconds is good, but anything over six seconds will simply ruin your search engine rankings.

Google Page Score

You will also have to look at your page quality and performance score. Log into your Google Webmaster Tools account and search for issues. If there are none, you can still make improvements, especially if your site is loading slowly. Take into consideration the origin of traffic. If you have an international audience, you might be better off using a CDN service. CDN stands for Content Distribution Network. As an example, if your host is located in Austin, Texas, and all the servers are there, and your traffic is coming from Europe, it will take while for the server to respond. A CDN service can solve this issue.

How To Get Your Site Updated

It is important that you get your website updated and check the loading time regularly, especially after installing new plugins or widgets. However, changing to a lighter theme is another option that can work really well. Instead of paying thousands to a web designer to create a new site, you can just add speed optimization plugins or change the settings manually. Getting a fresh installation will be likely to solve the problem. You can also get a mobile first optimised site developed by LMNts Marketing.

Your website's mobile performance matters. Make sure that you check your rankings and your page speed to keep the traffic flowing.

Laura is the owner of the UK online consultancy firm: LMNts Marketing.

She is devoted to helping small and medium sized businesses achieve their marketing goals, by creating customized websites, integrated automatic sales funnels, and engaging online marketing campaigns at a low price,

She is also the winner of Corporate Vision Awards 2015, and an expert in responsive web design. She holds a marketing degree and a PhD in Journalism, studying business administration in her spare time.

Her motto for customers confused about online marketing is: "Leave it to Laura".

About the author: https://EzineArticles.com/expert/Laura_Wolf/382255

Article Source: http://EzineArticles.com/10153146

Google Begins Mobile-First Indexing: What Is It?

In the first of two features here, we look at Mobile First Indexing, which Google started in 2018

This is a really easy to follow guide by The Quint

How Can You Brand Yourself?

 Big brands, we all recognise them immediately. What's the one with the curly letter "M" again?

How do you get to be as instantly recognised as those big brands though? Start somewhere. Jon Allo gives a run through some techniques to get you off the mark

Personal branding is important for any business owner or person who wants to promote their business, products or services. When the public views you as an expert, they are likely to trust you more and want to hear more about what you are saying about a variety of topics. They will buy from you more readily because they trust you as an expert.

Become an Author

Publishing a book as an author can open many doors, especially if the book is well received. Today it's easier than ever to add "author" to your list of accomplishments due to Kindle Direct Publishing. Don't allow anyone to tell you that it won't work and it's not a good way to become an expert. It does, and it is.

Become a Speaker

If you have a lot of knowledge about a particular topic, consider adding public speaking to your resume. Speaking to groups of people has long been established to advance expertise, and nothing has changed. After all, the audience members will automatically assume you know what you are talking about or you wouldn't be talking.

Create an eCourse

Teaching what you know to others is a clear sign that you've mastered something enough to demonstrate and teach it to others. You can put courses on your own website, deliver them through email, or put them on a third party site like Udemy.com.

Blog Regularly

Don't stop using your blog as a method to get your words out to your audience just because you move up in the world. Keep blogging at least weekly, but perhaps create longer content that is more authoritative in nature, providing a lot of in-depth information to your viewers.

Become a Regular Guest

You can be interviewed on radio, in print, and online by making yourself available. Contact your local press and let them know that if they do stories on your niche, you are available to speak to them. They are good people but busy, so they'll be more likely to use someone who's offered than to chase down those who haven't.

Start a Mastermind Group

A private mastermind group is a great way to establish and build your personal brand. You'll end up with a good solid fan base that knows your secrets and understands how you tick. They'll become promoters of your work, and in the process you'll earn some extra income.

Study Your Niche

Never stop studying. Time goes forward and things change. What was true just a month ago might not be true today. Don't be afraid to change your opinions and ideas based on the information you learn. To stay relevant in a niche you have to stay connected enough to understand what's new.

Branding is important for small business owners as well as large ones. If you have a limited budget, smart branding is perhaps the most inexpensive business tool you can create. To learn more about how to make you and your business stand out, download my free checklist, Branding For Small Businesses at https://jonallo.com/branding

About the author: https://EzineArticles.com/expert/Jon_Allo/1079948

Article Source: http://EzineArticles.com/10299463

6 Steps to Build a STRONG Personal Brand in 2020 (On AND OFF Social Media)

Brand by Erin on Demand

This is a fantastic outlook on your own personal brand

5 Blog Traffic Sites With Over 750M Visitors!

 Blogs still serve a purpose in 2020, so how do you get traffic to them?

In this article Deon Christie describes how five of the big traffic blogs do it so well

• What is supply and demand blog traffic?

Supply and demand blog traffic is just that. Also known as establishing a common need. Which is done through engagement. And the options are endless from Groups and Pages to Communities and Forums. There are various techniques to create traffic. Leveraging popular blogs and blog sites for example. To drive traffic to new blogs and established blogs alike. Supply and demand blog traffic is the cornerstone of your blog. The key however is to create curiosity. Therefore, presentation is of paramount importance. You can only supply something that sells. Once you have established a demand for it.

Google SEO is all about strategy. A sequence of objective steps in the right direction. Which is what this blog post is about. More than just the method of driving traffic. But rather the technique to attract buyer traffic. Therefore, not only will you get a few great traffic methods. But also learn how to optimize your content.

Driving traffic to a new blog, however. Starts before launching the blog. While the supply and demand research. Contributes to the quality of traffic attracted by the new blog later through SEO. And strategic target keyword placement.

• Commenting Techniques that drive supply and demand blog traffic.

Commenting. Which also contributes nicely to building reputation. But the key is to add value to the conversation. Therefore, also important to read the post you plan to comment on. Read other comments to see what the audience is looking for. And then create curiosity by offering something the audience can use. Never hold back, share your knowledge.

Use tools like "Put My Link" and "Drop My Link" to research sites to comment on. Search for blogs with the CommentLuv Premium plugin. That way you will also display your latest blog post in your comment. Just get to know your way around these tools. And search for specific keywords. Directly related to your content.

Attracting visitors will also depend where you comment. And you need to check on the amount of traffic a site receives. But also, the quality of visitors to the site. Focus on top tier country volumes. By using a Google Chrome Extension called "Similarweb" you will be able to determine all that. But you can also use another tool called "Check Page Rank" to target the high authority sites. And access popular blogs.

• Social Networking for WordPress Blogger Traffic.

The whole point of social networking to drive blog traffic. Is to target the right audience. From followers to share and likes. Your content is shared with likeminded people. Create Facebook pages and Groups. And although I would love to guide you. All these methods cannot be covered in a single post. There are steps to follow with everything you do online. Just follow the steps, you'll be fine.

When you create a new group, then change the settings. So new group members must be approved by admin. Set your Twitter to "Protect Your Tweets". Then all new followers will have to be manually approved. Build a targeted audience. And to drive supply and demand blog traffic you need followers and audiences related to your blog niche. Carefully targeted through common interests and demography. Which also determines affordability. Another aspect of supply and demand blog traffic.

All social profiles must be as professional as possible to generate supply and demand blog traffic. And your content must be proof of your resume. You cannot be an SEO "expert" but don't have a blog for example. Or a social media management "expert" with a faceless profile. Be who you say you are!

• Supply and demand blog traffic for WordPress through SEO.

With SEO the snippet appearance is important. Therefore, also the importance of the blog title. And must create curiosity. Which is why rich snippets being so important. The blog title should be short and suggestive to generate supply and demand blog traffic. Almost like breadcrumbs for search engines. But target keyword placement is discussed in another post. Along with LSI keywords. What they are and why they are important to dominate search result pages. - Writing Dominant SEO Content Strategically.

Blog post and page content should be 1000 - 2000 words. Although word count is not a ranking factor. It is a great way to generate supply and demand blog traffic. Strategic keyword placement is of paramount importance. Especially when starting a blog. Along with sub-headings. The table of contents contain the sub-headers. H2 sub-headings along with H3. Use WordPress blog plugin called "LuckyWP Table of Contents". And ad a table of contents to your WordPress blog.

To generate supply and demand blog traffic. Also consider word count. Paragraphs do not exceed 300 words. With sentences no more than 20 words but preferably less. Supply and demand blog traffic is simply turning research into targeted goals.

Create compelling featured images. With titles, alt attributes and descriptions. Because search result snippets on mobile will display the image in 2020.

• Leveraging Facebook pages and groups.

Don't go on a posting frenzy with blog links and blog posts. Driving supply and demand blog traffic with Facebook Groups and Pages is about a whole lot more than that. Especially when you want to drive traffic to new blog. It's not about how much you post. But rather the quality of your post. Research each group and check the demography. Groups with large amounts of members are not necessarily the best ones to join. Facebook groups is a great way to explore and attract supply and demand blog traffic. Joint the ones most relevant to your target keyword. And then engage and post consistently, not frantically.

With Facebook pages you may want to focus more on engagement. And a little less on posting content. Two to four great posts per group/page per week is quite enough. The rest must be comments and engagement. Build your recognition with engagement. Find the supply and demand blog traffic. By establishing what audiences are looking for.

• More supply and demand blog traffic to your WordPress blog.

Create memberships on the following sites to drive supply and demand blog traffic. And include a link to your blog in your professional profiles. Engage with the audiences, find out what they need. Answer questions on Quora and comment on blogs using Disqus. With BuzzFeed try sharing original pictures and videos. Nothing edited or software generated videos. Here are over 750 Million visitors combined over these sites. How you make them curious and drive traffic is entirely up to you.

Quora (485 Million visitors / 55% US | UK | Canada | Australia)

Medium (147 Million visitors / 45% US | UK | Canada | Australia)

Buzzfeed (135 Million visitors / 75% US | UK | Canada | Australia)

Disqus (25 Million visitors / 60% US | UK | Canada | Australia)

To drive supply and demand blog traffic requires a lot of work. Because your content must be better than already ranking blogs. Do the research and sacrifice the time to create outstanding content. And compelling design.

Affiliate Marketing with SEO for consistent passive online income. Learn to leverage SEO and generate online sales with affiliate marketing. https://easyinternetmoneyandjobs.com

About the author: https://EzineArticles.com/expert/Deon_Christie/2244072

Article Source: http://EzineArticles.com/10269802

7 Best Clickbank Alternatives To Make Money Online! (Try These Affiliate...

Clickbank is a great tool, but if you are looking for alternatives to Clickbank, look no further.

3 Simple & Effective Ways To Make Real Money Online

Read on for Ryan Simon Smith's guide to a trio of ways to create an online income

Ever since the introduction of internet and the possibilities it offered a lot of businesses saw the potential of increasing their exposure and made themselves available online which is when the digital economy started. With technology constantly evolving and internet speeds reaching the phase they are in now it became clear that digital economy would topple the traditional economy by a lot and become much better for profit. Recently the digital economy is one of the key drivers of the economic growth in the US and it's grown for about 7.2% annually for the past decade which is a rate about 4 times faster than the GDP. The development of technology has also made way for many businesses to easily improve their efficiency in many fields while having lower costs.

The digital economy has a few advantages over the traditional one and those are:

1. Effective resource allocation - in the digital world there is an option to get an algorithm that has information on what people search on Google, what they want and how they want it and it's much cheaper than paying people who may or may not be able to help you sell your product.

2. Location - it doesn't matter where you are as long as you have an internet connection and an online presence. You can be sitting at home in your pajamas and be able to make millions selling services or other products if your online store is well marketed.

3. Faster growth of small businesses - when you get your business online it would about $20-$30 to reach an audience between 3000-4000 people which means it would only cost so little to make your new business known to so many people out there that might be interested in your product or service.

Affiliate Marketing

Having a website or a blog that is frequented by a lot of people it one of the better things you can have to be able to make money online because if you have one of those you can use it to put up affiliate links and refer people to services for which you'll earn commission. If this sounds simple it's because it is but the hard part is to get to a website or a blog that a lot of people are reading. It takes some time for a new website to become popular and have a lot of traffic. It involves working hard and putting up content regularly but once you build your audience you can truly enjoy the passive income and quit your job to work from home.

The way affiliate marketing works is by offering commission for the products or services sold. There are a lot of websites that have various products and services listed and available, and all you have to do is sign up for their site and apply to be an affiliate for a product. Once you get approved (this usually happens really fast) you will get a unique link that you need to embed in you posts so your audience can see it and if they buy the product or service through this link you'll get a commission for it which can be anywhere from 20% to 200% depending on the product and the company offering it.

Make sure you refer your readers to products and services you really think are worth their trouble because if you refer them to something mediocre you might start losing your audience and your online income will take a hit. Do your research before you apply for any service to make sure you're an affiliate of something great and you can proudly present it to your readers.

There are various affiliate websites that you can sign up for and pick from the products and services they are offering including Rakuten Marketing, Share-a-Sale, Commission Junction, ClickBank, Impact Radius and a lot more but you don't have to use these sites to be an affiliate. There are many companies that recognized the potential in offering affiliate options on their own without using one of the websites above and they implemented an option where you deal with the company directly.

Overall, affiliate marketing is definitely the best way to make money online and build up your passive income which will allow you quit your day job and work from home and eventually pay people to work for you so you can enjoy your day and spend your time as you see fit.

eCommerce Business

eCommerce is a very fast growing business that people can utilize to take advantage of the rise of digital economy and make money online. This method also involves working from home and eventually it can be turned into a passive income stream that will only need maintaining rather than constant working and huge effort.

The model for eCommerce businesses starts picking a niche and persona. Once you've done that you'll need a website on which you can create your online store and pick a product that you believe will sell well and have the highest profit margin. It has to be within the niche you picked and match the persona you decided to represent. It's best to start with just one product rather than many because it can get messy if the orders start coming in and you can't cover the costs right away. There might be problems with shipping and returns which is really hard for newly made websites. Once you've established a good profit margin for one product you can expand and find out what else is selling like crazy so you can put it up on your page for your visitors to buy.

It's pretty straightforward model but the eCommerce market today is highly competitive and it's not easy to compete with websites that are already well established and trusted by consumers. However, it's still one of the simplest and most effective ways to make real income online using the growth of digital economy.

Coaching and Consulting

Take Advantage Of The Many Apps Available
Apps that are available on your smart devices aren't just for fun and games. There are many apps that have the potential to make you a lot of money if you are really devoted to becoming a part of the digital economy and make money online. There are few apps available that you can use to find a coaching or a consulting job and one of those is the Task Rabbit.

Task Rabbit

A very simple app to use that can make you some extra money. Clients post tasks on the app and you can apply for anything posted there. The various tasks can be simple and easy which would pay less and might go up to extremely complicated and require expertise in a field but they would also be paid more. To find a consulting or a coaching job you just need to search their database of jobs posted and see if there's anything available at the moment. You can also try other similar apps and not just stick to this one.

Utilize Money Making Websites

One of the better ways to join the digital economy and make money online is to use the websites available to everyone for making active and passive income. Some of the sites that are set up can be used to sell digital goods like designs for apparel but can also be utilized for consulting and coaching services. Basically the websites we're putting in this category are the ones that focus their attention on long term working relationships with freelancers in various niche areas including photography, design, content creation, online marketing, coaching and consulting. A few of the sites available on the web are the following.

Upwork

An amazing marketplace for freelancers to find a part time or even a full time job. It's great for selling any kind of digital service you can possibly imagine. The best thing is that what you need for this site is to be good at what you do. No need for creating your own website or a special merchant account. If your service is top-notch and your knowledge in the field you're working in is exemplary you have nothing to worry about. The only downside might be that there is a lot of competition and you'll have to "fight" to get a job but other than that it's an awesome place you can make money online which can easily turn into passive income.

Fiverr

Another similar website to Upwork but on this one you're posting what you can do for a certain amount while the minimum amount is $5. So if you're looking for coaching clients you can post a gig that will let people know you're available for coaching sessions for an x amount of money and people who are looking for something like that will be able to see your gig and hire you to be their coach. Here's a link where you can sign up for Fiverr.

Conclusion

The digital economy is a very fast growing economy compared to traditional one and we should all take advantage of the opportunity it offers.

The 3 simple and effective ways that we present above are the ones that work best for building your passive income and while affiliate marketing is listed first and it's the best choice, eCommerce and offering consulting and coaching services are close seconds. Picking any of the three ways, or even a combination of them all is something that everyone who has a little knowledge and is ambitious should do. It's never been easier to go online and start your own small business while sitting comfortably on your couch and work from home.

About the author: https://EzineArticles.com/expert/Ryan_Simon_Smith/589678

Article Source: http://EzineArticles.com/10281616