How to Start Dropshipping From Scratch

How to start dropshipping? Watch this intro video from Biaheza for an insight

Simple Beginners Guide: How to Make Money Online With Drop Shipping

A common entry point to e-commerce is through dropshipping.

Just getting started is the all important step to take when embarking on an e-commerce journey and dropshipping other people's products allows that to happen whilst testing the waters for how you may proceed later on.

Jessica Lauren Vine explains more here:

Making money online may seem like an elusive animal at times, but in all actuality, there are plenty of people enjoying their internet income from the beach. In this article, I am going to show you how to make money online with drop shipping.

When you want to learn how to make money online with drop shipping, you might want to work online to develop a secondary or sole income. Whichever one you want, it is possible to create it.

Choosing Your Product

The first thing you need to know when you are readying yourself for drop shipping superstardom is what products or what niche of products you want to sell. When you choose your niche, you need to have a strategy in place. You don't only want to sell this person one item, but you want to sell them multiple items.

Since you want to sell them more than one item, you need to find a niche and a way to cross-sell and upsell relevant products. Do your research through drop shipping companies and make sure you pick a good niche for the best results.

Getting the Word Out

If no one knows about your products, no one can buy them. You need to promote them from every place possible. You should promote them through social media, your blog, business cards, flyers and any other way you can think of.

The more people that like your products see your products, the more customers you will get. Make sure you are getting the word out to the right people for the best results.

Stay Consistent

Stay consistent in your online business. People may not be ready to purchase today but a couple of weeks or months down the road, they may be ready. Since people may not be ready at the same time, this is why it is important to have an automatic follow-up process in place.

Conclusion

This is the most basic breakdown of how to get started in drop shipping. You need to find a good company with fast shipping so you know your customers are well taken care of and then you're ready to get started.

Learn How to Start Your Own Blog for Profit

Learn how to start blogging for profit today by visiting https://jessicalaurenvine.com/how-to-start-a-blog/

About the author: https://EzineArticles.com/expert/Jessica_Lauren_Vine/1402989

Article Source: http://EzineArticles.com/10050668

Build Better Websites & Funnels

In this day and age, any business that wants to thrive must go online.

With so many things going on around the world, and global changes that will forever impact the way people live and do business, going online is no longer just an option.

Not only to maintain their success, but even just to survive.

Sure, there are tools that are already available that any business can use to run their entire company and processes digitally.

However, any minimum amount of research will tell you that most of these products are expensive, complicated and limited in customization.

In other words, not very user-friendly, and definitely not suitable for all business owners, especially those who are less tech-savvy and might even be on a budget.

I mean, who can afford to invest thousands of dollars a month into a bunch of complicated tools, and on top of that, hire employees to manage the systems, right?

Well, if this sounds familiar in any way, I have some good news for you.

As an online marketer and blogger myself, I am always looking for new solutions for these everyday challenges we face as business owners.

Today, I am very excited to introduce you to my discovery of the year.

GrooveFunnels is, by far, the best way I have found to be able to build websites, sales funnels and sell digital products online.

The best part? It’s FREE.

But the free value does not end there…

You see, GrooveFunnels is not just a website and sales funnel builder.

The co-founder of GrooveFunnels, Mike Filsaime, is actually a veteran in the Internet marketing space, and has put all his experience and expertise into one of the best suite of marketing tools I have ever seen.

I’ve also signed myself up for an account (it’s free), and for the past few days, I’ve had the chance to play around with it.

And you know what?

I can definitely tell you that this 100% free tool is perfectly capable of running your entire business, maybe even better than some of the expensive complicated tools out there.

I’m not exaggerating by any means…

From what I’ve seen so far, GrooveFunnels includes everything that I need to run my online business, all for absolutely free.

Here’s just a quick list of what I’ve gathered so far:

• FREE sales, page and funnel building platform
  
  
  
• Possible to build my own branded websites with full navigation
• Can integrate with my own custom domain name
• Able to sell my products with what they call a 1-click upsell
• Capability to integrate upsells, downsells, and order bumps
• Even has a way to create my own powerful affiliate program for my products!

And that’s just for starters, because there is so much more for me to explore!

I’m not even joking when I say that I am planning to change my ENTIRE online business over to GrooveFunnels!

I mean, why wouldn’t I?

It’s FREE, and it’s probably the BEST suite of marketing tools I have ever seen in my life.

By the way, there’s more…

I didn’t even mention some of my favorite benefits of GrooveFunnels.

As a member, I’ve also received a TON of community benefits.

I’ve been able to join their private Facebook group, connect with marketing experts inside, get help with all my problems, access private training within their own academy, ask questions through their helpdesk, and meet other like-minded entrepreneurs just like me to make the best use of these tools.

So, if you’re like me… Striving to grow your business, looking to learn more about marketing and getting to know some of the best in the industry at a more personal level, then you won’t want to miss out on this opportunity.

Sounds great, right?

But you might be asking… what’s the catch?

The catch is that GrooveFunnels is free, but for a limited time only.

GrooveFunnels is in its pre-launch phase, which means that many of the products have still yet to fully launch.

When they do, and as the products continue to get upgraded, GrooveFunnels may no longer be free anymore.

This means that now is the time to sign up for your free account, which would also qualify you for the additional software upgrades that they make as time goes on.

Awesome deal, right?

It’s called being at the right place, at the right time.

And that’s where we’re at right now :)

Don’t wait any longer, because I’m honestly not sure when this free offer is going to go away.

Do yourself a favor and sign up for your free GrooveFunnels account right now, and I will see you inside of the Facebook group.

How to Start Affiliate Marketing For Beginners in 2020 [Step-by-Step]

One of the easiest entry points to online revenue is often considered to be affiliate marketing

In this video Charlie Chang examines how you can start yourself off

Your email marketing options

Following on from the earlier post on email marketing, here is the sequel to that video

This time the guys at Digital Garage look at the features and interactions of email marketing tools, as well as ways to best tailor then for your own needs

Email marketing basics

Email marketing is still one of the highest returning methods on a response per recipient basis.

It requires you to have a contact list of interested parties but this is the beauty of it

If people have already given you their contact then the chances are they will be interested in your product or service already

The guys at Digital Garage have a good overview of the early stages in email marketing in this video

How to Start a Social Media Marketing Agency (SMMA 2020) - Digital Marke...

If you want to learn step by step how to start social media marketing as a beginner, Jordan Platten talks through his method

How to use ClickFunnels (2020 Tutorial)

Funnels in general are versatile tools for many sales and marketing applications

We hear that many people stall at the prospect of setting up their first funnels, so we are sharing  this tutorial from Iman Gadzhi to help you out if you are looking to use Clickfunnels

Master Affiliate Marketing - 7 Ways To Take Your Earnings To The Next Level

 By: James Simpson

It's a fact that affiliate marketing is one of the quickest ways to get a web business up and running. After all, you don't need a website, you don't need a list and you can start advertising someone else's product just 5 minutes from now.

And the great thing is you really can make money by doing it. But the truth is, if you are
making money from a particular product you're promoting in this fashion, you're almost certainly leaving money on the table.

To explain why, we need to look at your average affiliate marketing strategy:

-- Pick a product to promote with a high affiliate payout ($50 or more)

-- Set up a pay-per-click campaign to promote your affiliate link

That's it! Those two steps are what the vast majority of affiliate marketers do. And that's why 95% of all affiliate payouts are made to just 5% of the people doing the marketing... because those top 5% are doing far more to earn their commissions than just a simple PPC campaign.

You need to understand that if you're fortunate enough to be making money from the product you're promoting just by doing those 2 basic steps, then it's almost a racing certainty that you're missing out on a mass of additional income.

Let's look at how you could increase your commissions and future related sales on just one product you're already making money from:

1. Build a 'name squeeze' page to capture your prospect's name and email address. It's a fact
that virtually all product sales are made after the customer's fifth visit to the website.

If you're not capturing your prospect's details, how are you going to make sure they go back to the sales page using your affiliate link? To greatly improve the chances of this you can set up a 7-series autoresponder to automatically send your lead additional information and reminders about the product they're interested in. This approach will keep the product fresh in their mind.

2. Build a website reviewing the product you're promoting, including a newsletter to catch your prospect's details. You can give full details about how the product will solve your prospect's problems, giving an impartial review of the features and benefits with some real-life results.

The newsletter will allow you to keep in touch with your prospects in the same way as the name squeeze page method.

3. Offer additional bonuses for buying through your affiliate link. This gives your prospect a reason to buy from you, especially if they know you're going to make a commission from the sale.

The important thing here is that your bonus products are related to the product you're selling. I mean, there's no point advertising a bonus book on 'how to make your parrot talk' if your initial product is about training dogs to perform tricks.

4. Create video tutorials on how to use the product you're promoting. This works especially well when you're promoting a software product. You can show people how to get started as quickly as possible without them having to read the manual.

The vast majority of people learn visually, so they're much more likely to use your videos than read the manual supplied with the software. You can even tie this in with option 3; give your prospect free training videos if they buy through your affiliate link.

5. Make your own product to cross-promote. It can be an add-on to the product you're promoting as an affiliate. Again, you could easily offer it for free or at a discounted price if they buy through your affiliate link.

6. Promote related products via email. This works by creating an 'A ' Grade list out of your newsletter and squeeze page sign-ups, i.e. the people who have actually gone on to buy the product you're promoting.

It's a known fact that people who have a proven track record of buying online are more likely to buy from you again. You can easily recommend to them a related product that will further enhance their original purchase, resulting in more affiliate commissions for you.

7. Tie all of the above together. You don't have to use just one of the methods above. Use all of them.

Create a name squeeze page, build a review website with newsletter, add some bonuses to your affiliate link, make some video tutorials, develop your own related product and promote other affiliate products via email to the lists you've built with your name squeeze page and newsletter.

But before you do any of this, make sure you're promoting a product that sells. After all, spending your time doing all of the above for a product that is poorly supported, doesn't work properly or has a high refund rate is going to be time wasted.

Author Bio
James Simpson is an internet marketer and product developer. Currently he is producing 'how to' videos, showing how to properly use and benefit from XSitePro, over at www.xsitepro-videos.com

Article Source: http://www.ArticleGeek.com - Free Website Content

Facebook Ad Funnels For 2020 - The Perfect Facebook Ad Sales Funnels

Facebook Ads are an artform in themselves if they are to be effective.

The funnel system Jason Wardop presents gets lots of positive feedback

How to Build a Dangerously Effective Sales Funnel

If you're attracting clients from various channels you'll need an effective funnel to get conversions.

Here Gillian Perkins describes how that funnel can really drive conversions

Build Better Funnels and Websites

In this day and age, any business that wants to thrive must go online.

With so many things going on around the world, and global changes that will forever impact the way people live and do business, going online is no longer just an option.

Not only to maintain their success, but even just to survive.

Sure, there are tools that are already available that any business can use to run their entire company and processes digitally.

However, any minimum amount of research will tell you that most of these products are expensive, complicated and limited in customization.

In other words, not very user-friendly, and definitely not suitable for all business owners, especially those who are less tech-savvy and might even be on a budget.

I mean, who can afford to invest thousands of dollars a month into a bunch of complicated tools, and on top of that, hire employees to manage the systems, right?

Well, if this sounds familiar in any way, I have some good news for you.

As an online marketer and blogger myself, I am always looking for new solutions for these everyday challenges we face as business owners.

Today, I am very excited to introduce you to my latest discovery.

GrooveFunnels is, by far, the best way I have found to be able to build websites, sales funnels and sell digital products online.

The best part? It’s FREE.

But the free value does not end there…

You see, GrooveFunnels is not just a website and sales funnel builder.

The co-founder of GrooveFunnels, Mike Filsaime, is actually a veteran in the Internet marketing space, and has put all his experience and expertise into one of the best suite of marketing tools I have ever seen.

I’ve also signed myself up for an account (it’s free), and for the past few days, I’ve had the chance to play around with it.

And you know what?

I can definitely tell you that this 100% free tool is perfectly capable of running your entire business, maybe even better than some of the expensive complicated tools out there.

I’m not exaggerating by any means…

From what I’ve seen so far, GrooveFunnels includes everything that I need to run my online business, all for absolutely free.

Here’s just a quick list of what I’ve gathered so far:

FREE sales, page and funnel building platform

Possible to build my own branded websites with full navigation

Can integrate with my own custom domain name

Able to sell my products with what they call a 1-click upsell

Capability to integrate upsells, downsells, and order bumps

Even has a way to create my own powerful affiliate program for my products!

And that’s just for starters, because there is so much more for me to explore!

I’m not even joking when I say that I am planning to change my ENTIRE online business over to GrooveFunnels!

I mean, why wouldn’t I?

It’s FREE, and it’s probably the BEST suite of marketing tools I have ever seen in my life.

By the way, there’s more…

I didn’t even mention some of my favourite benefits of GrooveFunnels.

As a member, I’ve also received a TON of community benefits.

I’ve been able to join their private Facebook group, connect with marketing experts inside, get help with all my problems, access private training within their own academy, ask questions through their helpdesk, and meet other like-minded entrepreneurs just like me to make the best use of these tools.

So, if you’re like me… Striving to grow your business, looking to learn more about marketing and getting to know some of the best in the industry at a more personal level, then you won’t want to miss out on this opportunity.

Sounds great, right?

But you might be asking… what’s the catch?

The catch is that GrooveFunnels is free, but for a limited time only.

GrooveFunnels is in its pre-launch phase, which means that many of the products have still yet to fully launch.

When they do, and as the products continue to get upgraded, GrooveFunnels may no longer be free anymore.

This means that now is the time to sign up for your free account, which would also qualify you for the additional software upgrades that they make as time goes on.

Awesome deal, right?

It’s called being at the right place, at the right time.

And that’s where we’re at right now :)

Don’t wait any longer, because I’m honestly not sure when this free offer is going to go away.

Do yourself a favour and sign up for your free GrooveFunnels account right now, and I will see you inside of the Facebook group.

Making Your First Groove Page - Groove Funnels How To Create And Easy Fu...

https://bit.ly/CresFreeGroove

This year's big news for webpage, sales and general funnel building HAS TO BE Groovefunnels

Their free offer on Groove Pages and Groove Sell is a good start

Their full package is still available on the promo price too, working out similar for lifetime access than some of their competitors charge for a single year

In this video The Business Mentors show how to create your first page using Groovefunnels

To get access for free, just go to https://bit.ly/CresFreeGroove

How To Video Marketing

With the growth of the internet and technology, videos have increasingly become a more powerful tool in getting more leads and growing one's business.

The commercialization of video editing tools and ease of sharing videos via video sharing sites such as YouTube has made the growth of the video industry explode rapidly.

Currently, it doesn't matter if you are a small-time marketer or a corporate giant, you stand lots of gain through leveraging on videos to grow your business.

The trends of internet marketing have always been evolving. Back then, it was article marketing. Then came the paid advertising era of PPC and PPV. Today, we have Video Marketing.

What is video marketing? Video marketing is the art of using videos to market and grow your business. This could be in the form of using videos for getting leads, building traffic or selling a video product.

Video marketing is great because it has the ability to grow virally. Viral marketing as in it spreads as fast and as widely as a biological virus, but in the marketing sense. This can help you reach a wide audience in a short amount of time and at a low cost.

People love watching videos, so much more because you can incorporate visual and audio elements which can excite emotions and make content interesting. E-books are so yesterday and have a hard time keeping up with videos which have been getting better and better.

One of the most useful sites out there is YouTube - The world's largest video sharing site. We shall look into the power of YouTube in the next section.

The Power of YouTube

As mentioned earlier, YouTube is the world's largest video sharing website. Why are they called video sharing sites? It's because everyone who uploads videos are like a TV channel of their own - You can get subscribers and people who watch your videos can freely share it with others through a wide variety of social media sharing tools available.

The popularity of YouTube has exploded, and businesses, big or small stand a lot to gain by tapping into this phenomenon.

YouTube allows you to upload videos for free, and if your videos meet their standards they will offer you a director's status, where you can post up videos longer than 10 minutes.

One good thing about YouTube, is that you can post descriptions down at the bottom box of your videos. This allows you to draw traffic to your website and write descriptions about your videos.

YouTube also has that added benefit of being owned by Google, the largest search engine in the world. Because of that, YouTubes videos rank highly on Google, and you can draw tons of traffic by targeting keywords with high search volume and are related to your niche.

We have seen the potential of YouTube - Huge user base, easy to upload videos and easy to share them as well.

Here's how you start marketing your business using YouTube:

1) Create a video worth of valuable content related to your niche

2) Make sure there's a call to action at the end of the video 

3) Upload your video to YouTube

4) Add a description below each video

5) Be sure to include a link to your website (traffic drawing purposes)

6) Share your videos with your target audience

Remember, a very important part of video marketing is the sharing component. Get your subscribers or followers to share your videos with others to get more views. The more views you get, the higher your video will be ranked.

Videos with higher rank will usually be featured in YouTube's channel listings and this will further garner you more views.

Basic Tools For Video Marketing

Let's look into some simple tools for creating videos for marketing purposes. One of my favorite combinations is Microsoft Powerpoint + Camstasia.

Microsoft Powerpoint allows you to create video content through slides, animations and sound effects. Camstasia allows you to record a screen capture, so when you play your slides in real time, you can record every single thing that is happening.

Combo-ed with some cool music, you can make powerful informative videos which your customer base will like.

Camstasia also allows you to edit your videos with basic features such as audio editing, slide transitions etc. Post video production is followed by uploading to YouTube, all can be done instantly via Camstasia.

Last but not least, you will need to sign up for a YouTube account before you can start uploading videos.

In short, these tools will help you create simple yet powerful videos for getting traffic and customers, as long as you have good content that your target market would enjoy.

Videos are a great powerful tool for helping you grow your online business in many aspects.

Rome wasn't built in a day, the same way traffic doesn't happen in an instant. However, if you diligently practice these video marketing methods, your business will surely have a lot to gain.

The best way to build a budding business online is to leverage not just on videos, but on as many marketing methods as well such as article marketing, SEO and paid advertising.

Once you have found what works best for your business, replicate and multiply your efforts and in no time you've built yourself a solid business empire streaming with thousands of followers.

I wish you all the best in your video marketing, and your online business journey!

To Get Access To Some Of The Best Training Lessons On The Internet That Teach You Step By Step How To Set Up And Grow Your Very Own Profitable Online Business Around Your Hobby Or Passion Please Visit, https://lurnprofit.com/ We Can Teach Anyone How To Set Up An Online Business

Bob Edwards

About the author: https://EzineArticles.com/expert/Bob_Edwards/2759003

Article Source: http://EzineArticles.com/10313278

Selling on an ECommerce Site Vs. A Social Media Marketplace

Do you now the difference between eCommerce and social media selling? Susan Friesen elaborates in her July 20 article

The Difference Between Social Media Selling & eCommerce

Over the past few weeks, I've shared some tips on improving your eCommerce website as well as some of the different ways to sell on social. This week, I'm going to help you choose whether you should focus on selling on an eCommerce store or opt for a social media marketplace.

But first, a quick refresher:

• 
  Selling on an eCommerce store means you're selling products or services on your own domain. You're responsible for everything from web design to creating compelling content and managing SEO.
• Selling within a social media platform or marketplace involves utilizing the platform's selling capabilities to actively market your products. Generally, if someone clicks, they're driven back to your website to complete the purchase.

You'll have to figure out how to process transactions either way and install shopping cart software or drive buyers to a third-party site like PayPal.

Here are some of the marketplaces you can sell on:

• Facebook Shops: Allows you to add products in different categories, communicate with customers and get insights around data.
• Facebook Messenger: While still a part of Facebook, this involves communicating with customers (either manually or with chatbots) to reach your target audience.
• Shoppable Instagram posts: You can tag brands and products in organic Instagram posts, then your audience can tap to see more details and buy the product.
• Pinterest (stats show that nearly half of all users are logging onto the site just to shop).

The Differences Between Selling on an eCommerce Store & Social Media Marketplace

Now, if you're selling on an eCommerce store, you can use a combo of SEO, content marketing and paid ads to drive traffic to your products or services. Because you can use your branding and content to your advantage, this can offer a more authentic experience to your customers.

If you're using an online marketplace, it's less time-consuming. The platform is already there, and you're populating it with your images, copy and products/services. It may be easier for some small business owners to engage with their audience on a site like Facebook, Pinterest or Instagram vs. growing visitors to their website organically.

However, the competition is high. You're competing against many other brands, both big and small. Your company could get lost in the noise, so to speak.

You'll also often pay a fee to sell. For example, the selling fee on Facebook Shops is 5% per shipment, or a flat fee of $0.40 for shipments of $8.00 or less.

So what's a small business owner to do?

~~~~~~~~~~

READ: Your Guide to eCommerce Social Media Marketing

Your social media accounts aren't just platforms for sharing content and engaging with visitors to accomplish those goals. From Facebook to Instagram, it can be a powerful way to market your products and services to your followers.

But despite these statistics, many small business owners still don't understand the value of using these popular platforms to sell. That's why I created this guide: to not only help you understand how important eCommerce social media marketing is, but to give you actionable tips to drive traffic, leads and sales.

Read more on our website.

~~~~~~~~

Sell on eCommerce First & Social Media Second

I recommend you start out with a website that allows people to buy what you're selling on your own site. Then, as part of a bigger strategy, if it makes sense to your target audience, you can use a service like Facebook Shops to increase the size of your audience.

I don't advise you to only sell on a third-party platform. Here's why:

• You have far less control over technical issues. If something breaks or the service goes down, it could create a negative experience for your customers-and you may not even know it.
• If you are having a technical difficulty or issue with your online store, you'll have to connect with the site's third-party customer support vs. contacting your web development company.
• There can be marketplace limitations around how your business can brand itself. Your own site allows you complete control over the visuals, content, coding, videos and of course, SEO.

4 Tips for Selling on eCommerce or on a Social Media Marketplace

While there are some important differences between selling on a third-party platform or on your own eCommerce store, there are some similarities in how you should approach things.

1. Build, don't push.

Focus on building relationships, not pushing your products or services on people. You'll have to spend time nurturing relationships and growing engagement, whether that's through in-depth blog articles on your site or replying to comments on Facebook.

2. Know your customers.

There are so many questions that can help you understand your buyers. Who's your target audience? What networks are they active on? Do they leave reviews? Do they prefer to consume video content or written content?

3. Understand your website weaknesses.

You're driving potential customers to your site, so make sure it's at its best. If traffic isn't converting into leads or sales, it might not be your paid ads or product images.

Check your CTAs, look for broken links and take a long, hard look at your navigation. Also, check your Google Analytics data to learn what's working and what isn't.

4. Listen to your customers.

Whether you're selling on social media or through your website, your reputation depends on how you treat your customers. Monitor your comments, answer questions and complaints promptly and keep tabs on online reviews on sites like Google My Business and Yelp.

So there you have it: if you can, take both approaches to connecting with your target audience! These two tactics can really complement each other and be a key part of your multi-channel marketing strategy.

However, there's more to the process than buying a domain name and loading your site with products or services or creating a profile on a social media marketplace.

Hiring a professional marketing company can save you both time and money. Contact us today to learn how we've helped many small business owners succeed.

To your business success,

Susan

About the author:

Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.

As a result of working with Susan and her team, clients feel confident and relieved knowing their online marketing is in trustworthy and caring hands so they can focus on building their business with peace of mind at having a perfect support system in place to guide them every step of the way.

Visit http://www.ultimatewebsiteguide.ca and download your FREE "Ultimate Guide to Improving Your Website's Profitability - 10 Critical Questions You Must Ask to Get Maximum Results".

https://EzineArticles.com/expert/Susan_Friesen/260293

Article Source: http://EzineArticles.com/10329697

AMAZON AFFILIATE MARKETING for Beginners in 2020 (Tutorial) - Make $100 ...

I was looking for an easy to follow guide for people getting into affiliate marketing with Amazon

This tutorial from Ankur Aggarwal is right up there!!

I hope you enjoy it

3 Things To Know About Video Marketing

 Video marketing is really growing. Think about how many times you see video content on social media these days and how you're more likely to watch that than read a post

For some great information on video marketing, read what Terry Phong has to say

Videos not only add life to your presentations, but it's also the fastest-growing type of media online. If you're looking to promote or grow your business with Video Marketing then you're in luck. You will discover in this article 3 tips on how to make use of this visual technique.

For starters, videos do a great job of grabbing the attention of people surfing on the web. The truth is, most people are much more likely to become excited about the dynamic content of a video than they would be over just some plain written text. Also, given the fact that most people have short attention spans these days, they prefer to watch a video over reading an article post.

Tip #1 - Know Your Audience and Create Videos They Want

You need to know what your audience wants and then give it to them. This may seem obvious but a lot of businesses are so focused on their products or services that their target audience may get lost in the shuffle. People will have questions that they want answers to in your niche, so make it your business to find out what these are and create videos around them.

Videos can definitely transform your static presentations into lively, more engaging messages that trigger emotions, and help to communicate on a deeper level than nearly any other form of marketing. There's nothing wrong with using videos to establish your presence within your market or to define your brand, you just need to know who your target audience is. This brings us to the next tip.

Tip #2 Optimize your Videos for Search

Do some keyword research in your niche. Figure out what your audience may be searching for when they are doing a query on the search engines, then create appealing, keyword-rich titles for your videos and a keyword-rich description that tells people what the video is about. Be honest though, people do not want to be deceived so don't say that it is about something when it isn't. Also, use related keywords in your video tags.

Try to add the word "Video" to your title too as this will help you to rank in Google and the other search engines. Lastly, upload your video to YouTube if you want your video to rank highly in a YouTube search. Do this even if you have your own video hosting. Your video is now ranked and you're starting to see some traffic, all you need now is some sales!

Tip #3 Monetize Your Video

So, if you want people to buy your product or try a service from you in a video, you need to attach a working link to it. The link should be in the video player. This way, your link will always be available, especially if your video is being shared. You can do this through the use of a text box on your video. This is a great way to let people know where they can go to find you and your products. If you don't include the URL, they'll just watch the video and move on with no way to make a purchase even if they wanted to.

As you can see, video marketing is one of the best ways to promote your business. Through video marketing, you can reach an entirely new audience that will help your business experience growth and success. Remember the contents of this article when it's time to enhance your business with video marketing and be sure to visit my blog terryphong.com for more online marketing tips.

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How to Improve Instagram Engagement?

For an insight to boosting your Instagram engagement, Kim Lyon tells us how.

Instagram is an ideal marketing platform for brands and businesses. To make a successful marketing on Instagram, in addition to the number of followers, the Instagram engagement is a much healthier metric to measure.

Instagram is one of the most popular social media platforms in the world. There are 1 billion active users monthly on Instagram. 90% of accounts follow at least one business on Instagram. 200 million Instagram users visit at least one business profile daily. Without doubt, Instagram is an ideal marketing platform for brands and businesses.

 

So how to make a successful marketing on Instagram? The first thing you may think about is the number of followers, but Instagram engagement is a much healthier metric to measure. Besides, engagement is one of the key three things the Instagram algorithm considers when ordering content in users’ feeds and explore pages, which means you should focus on the engagement in addition to the number of followers. High engagement can make your post reach more users and have an exposure in the explore pages. High engagement can also make your followers more trust you.

What is Instagram Engagement?

Instagram Engagement refers to how your followers interact with your Instagram posts. It can be a "Like", "Comment" or "Save" on a post or a “View” on a video. It can be measured by Instagram engagement rate.

How to calculate Instagram engagement rate?

There are several ways to calculate the Instagram engagement rate. You can also use some tools like Instagram Insights to track your engagement rate.

Followers

Instagram engagement rate is the sum of the comments, likes, saves and views that you receive per post, divided by the number of followers you have.

Reach

Instagram engagement rate is the sum of the comments, likes, saves and views that you receive per post, divided by the number of unique views your posts and Stories have.

Impressions

Instagram engagement rate is the sum of the comments, likes, saves and views that you receive per post, divided by the total number of times all your Instagram posts and your Stories are seen.

 

How to improve Instagram engagement?

Here are some tips to help improve Instagram engagement.

Target the right audience

The right audience share the same interest with you. They are more likely to engage with your content.

Post consistently but not too often

New posts are more likely to show in your followers' feeds. Posting consistently is a very effective way to improve your engagement.

Post at the right time

Posting at the right time can make your content reach more users, which means a higher engagement rate.

Choose the right hashtag

When you use a hashtag, your post will appear on the page for that hashtag and the feed of users who follow the hashtag.

Try Instagram stories

Instagram Stories are a new way for users to share pictures. Stories are shared with followers at the top of the regular feed. There are many interactive elements in the stories such as polls, stickers and Boomerangs that can be taken advantage of to boost your Instagram engagement.

Try videos

Video on the platform is available in four forms: video posts, Stories, livestreaming, and IGTV. A good video strategy can greatly boost your followers and engagement. Sponsored Instagram videos generate 3x more comments than sponsored Instagram photos.

Be creative with Instagram AR filters

AR filters have quickly become Instagram's most powerful marketing tool. They can give you a lot of creativity and allow you to create more creative content to attract audience and increase engagement.

Write an engaging caption

Captions can be up to 2,200 characters in length, include emoji, and up to 30 hashtags. Good Instagram captions will lead to more engagement.

Respond to comments

Comment is a kind of engagement. When you respond to comments, you can improve the engagement on your posts and can attract more people to engage with the post.

Ask questions

Questions are powerful. They encourage users to share ideas and help promote a sense of community. Asking questions can encourage your followers to engage and help increase engagement. It can also help you and your followers know one another on a deeper level.

Buy likes and comments

Another quick way to boost engagement without effort is to buy likes and comments. Buying Instagram comments can also save you the time and effort of creating the type of content. Buy likes and comments when you buy followers can really help boost your visibility, exposure, engagement, and sales.

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ABOUT THE AUTHOR

GainFollowers is an Instagram Services Provider in United States. We provide real & active Instagram likes + followers. With these Instagram presence booster, it's easy and effective to improve your social power, help your Instagram profile popularity, and increase the credits to your business.

my DAILY Instagram engagement routine

With thirteen thousand followers, Katie Steckly gives her top tips on increasing your Instagram engagement. Regular short interactions are key. Watch and learn from her experience

A Detailed Guide on How To Use Instagram Stories

Social media marketing has many avenues. Within each avenue there are even more tools to use.

Instagram Stories are fairly well known now, but are you using them to market your business? This Mary Kyle article helps explain a bit about it all

Instagram Stories is used as a marketing strategy by almost all businesses. the article outlines how to effectively use them for businesses.

The number of people using Instagram stories keeps escalating day by day with the emergence of more businesses. This article explains how to use Instagram Stories. One important thing to remember is that posting too many stories on a single day can cause discomfort to your fan base to a greater extent.

 

What are Instagram Stories?

Instagram stories are a content format in which users can create slideshows with images or videos or a combination of both and stories posted disappear in 24 hours. A story lasts longer than 24 hours if it is posted as a highlight. Your followers can view the stories you posted, and you also can see the number of people who viewed your story.

 

How to watch Instagram Stories?

Firstly, you should be a follower of the one whose story you want to watch. Stories usually appear at the top of the news feed in your profile. Profile photos appear within a circle that is surrounded by a ring of the Instagram color logo. This kind of appearance denotes that the particular person has posted some story on his/her account. You need just to click the circle-shaped photos to take a look at their stories.

 

How Can I Know Who Viewed My Instagram Stories?

You can see who viewed your stories only when your story is live, i.e, within 24 hours from posting the story. After that, you can see only the number of people who viewed your story. There is a little eye icon in the bottom left position, which you can click to see the number. When you click on the number, you can see who watched your stories.

 

How Can I Add Instagram Stories

 

1. Once you press the circle button, the camera turns on so that you can capture a photo.
2. Note that you need to tap and hold on the button if you want to record a video.
3. Having done with the picture or video, you can apply the desired filter by sliding the screen. There is a pencil mark in the upper right corner of the screen, which you can click to draw or write something.
4. Next, just press the ‘’Your Story’’ button at the bottom left of the screen to add your Instagram story.

 

Users can also add previously captured photos or recorded videos in the gallery to their stories provided they must be taken within the past 24 hrs. To do this, you need to pull down the screen on moving to the “Story” section. Now the story gets shared with your followers. Make sure to turn “Save Shared Photos” on in the settings section to save the photos and videos in your device’s camera folder. Your images and videos will be kept on your profile if you choose to save them to your story highlights.

 

How Do I Share Regular Feed Posts on Instagram Stories

1. 
   Just click the paper airplane icon from the post you want to be shared as a story.
2. Then select ‘’create a story with this post’’ option
3. This post can now be shared with custom elements like background color, user-defined text, stickers, and relevant hashtags.

 

Adding stickers that represent location, mentions, polls can add potential value to stories. These extra elements seem to arouse the interest of your fans and followers.

 

Easy Tips to Follow To Get More Story Views On Instagram

There is a wide range of options on Instagram to get more views on stories. Firstly you need to set your account to public to make it possible for followers to view your stories. Some of the options are visible at the bottom of the screen and can be accessed just by swiping the screen and are briefed below:

 

• The Boomerang option allows you to record very short videos (say 5 seconds) repeatedly.
• The Superzoom option can be used to share 10-second videos with zoom sound effect.
• A rewind(up to 10 seconds) of a video can be shared using the rewind option.
• In addition to color filters, Instagram provides face filters to create various face-effects for your photos.
• Instagram allows you to add hashtags specifying location, brand, campaign name, which can bring some followers to your account.

 

Scaling innumerable options, the newly launched feature, “Instagram Stories” could avail a lot of benefits for brands and marketers in various niche. Brands who are new to Instagram who are still in need to gain traction for their account can buy Instagram Story views without a second thought add up to the effort they work on their strategies.

Conclusion

With Instagram opportunities beyond the horizon and the intense competition, some of the tips mentioned in the article, and your ideas can make your Instagram stories interesting for people who watch and look out for.

 

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ABOUT THE AUTHOR

Mary Kyle is a Content Developer and Marketing manager who works at Snaphappen. She has written more trending articles on social media and has a handful of experience in delivering engaging content.