How To Promote Your Website and Build an Email List The Simple Way

Following on from his great article on ethical approaches to email lists, today's blog features Paul Luciw's tips on promoting your website and building that essential email list.

Paul Luciw

There are a number of ways to promote your website and create an email list. The people who will view your website need to spend time on it as the information it features is of value to them. This will often direct them to be a subscriber. This means they will agree to accepting you emails. But how do you create traffic to your website and get these subscribers?

Creating traffic to your website requires that you advertise that it exists. This can be easily done. You won't require a billboard or a mobile sign. You could have a thousand business cards made up featuring your website and the product you are selling. Then you could go door to door leaving potential customers with your business card and a testimonial about the fine product your company is promoting.

You could also have one page description of your product printed and then post them in various places such as grocery store bulletin boards and even on telephone poles at busy intersections. These are great ways of getting free traffic to your website so that potential customers can consider buying your product.

Of course you will have to create a website. This actually can be done for free. There are a number of companies that will allow you to create a blog for free and you can feature the product anywhere on what you have created. Of course there will guide lines you will have to follow. You need to come up with original content and be able get your message across in well written manner.

You could also promote your product by writing articles. These companies will allow you to write articles about something related to the product you promoting. Please understand it has to be related to the product you are promoting and not a direct sales pitch. Therefore you will not be able to directly market your product. You will be allowed to direct the readers of your article to a blog or website that will direct your potential customer to the direct sales pitch. This actually turns out to be in your favour as these articles will be featured on Google because of their original content. As a result you article will create traffic to your blog or website. Traffic to your website or blog will be key to your monetary success. So creating original content for your articles and the website that your article directs them to is very important.

Original article at: https://ezinearticles.com/?How-To-Promote-Your-Website-and-Build-an-Email-List-The-Simple-Way&id=10196218

How to Build an Email List Fast and for Free — 5 List Building Tips

This week my blog has been featuring content on mailing lists and autoresponders.

I feel this great video from Think Media really underlines the reasons why your online business needs to concentrate on creating and servicing a mailing list.

It also gives 5 fantastic tips on how to go about it.

Building a Proper Email List Requires That You Use an Ethical Approach

Paul Luciw

Building a proper email list requires an ethical approach. This means spam is a very bad idea. Using spam to build you email list is not ethical and will fail in the long run. The best way to build a proper list is to use the ethical approach which involves getting potential subscribers to opt-in. This means they agree to receive your emails because they find the content in your emails to be useful.

There are a number of ways to get people to subscribe to your email offers. One of the best ways to obtain potential subscribers is to provide them with engaging content. The content has to be relevant to the potential subscribers needs. This is very important because you want the potential subscriber to be a customer. Good email marketing will yield repeat customers, who will help your online business become be successful.

Getting your email list started will require some creativity. Consider starting up some social media accounts. There are numerous social media websites to consider. Most will allow you to direct your sales pitch to your website. They also will allow you to interact with other account members using email. You can use these accounts to pitch your offer via an email news letter. Your email letter will talk about information and products which will be of interest to your potential subscribers. Creating a fan base on these social networks will create loyal followers and potential customers. This will potentially build-up your email list. Remember building up your email list will give you more potential customers more sales.

Of course one of the best ways to build an email list is to use your website or blog. This is where most of your audience will become engaged with your ideas and brand. So this is the place to place sign-up forms to gain subscribers.

There are a number of sign-up forms that you can use to gain potential subscribers. These include the exit pop-up, scroll form, fixed bar and pop-up or light box. These are described in great detail on the internet. Many of the more popular email list building sites will give you detailed instructions with regards to creating these various sign-up forms. Of course you will have to use your own creativity and understand what your audience wants to read and ultimately purchase.

To make a sale on the internet you must provide your potential customer with something they need. Proper email marketing can give your customers the information and products they need and desire.

Original Article Link: https://ezinearticles.com/?Building-a-Proper-Email-List-Requires-That-You-Use-an-Ethical-Approach&id=10150920

How Online Communities Can Build Your Brand

Jon Allo

When you start thinking of your customers and potential customers as a community that you want to be involved with, a lot will change in terms of your branding efforts. Branding is all about what your customers (and people who aren't customers yet) think about you.

How does seeing your logo, your content, and your face make people feel? How do you want them to feel?

Building an active, purposeful community around your audience is a great way to build your brand even further than you may have thought possible. To do that, you can get started by setting up a Facebook group, a Ning.com community, a forum on Delphiforums.com or even start your own network via mightynetworks.com. It depends on what you want to accomplish.

One thing the customer expects today is personalized and customized experiences and right now, starting a Facebook group is an easy and effective way to deliver this to them.

Gives Your Audience Access to You

When you invite your customers into your community, giving them access to you, it will make them feel very special. They're going to love getting an inside look into your business as well as finding out early about new products or services that you're launching.

Builds an Emotional Connection with your Brand

When people get to talk to you and other customers or soon-to-be customers on a regular basis, they become emotionally connected to you and your brand. This means that probably they're going to buy almost everything you put out and promote you to their friends and family too.

Builds Brand Loyalty

Once they have access and a relationship has developed, and that emotional connection has formed, brand loyalty will be built. This means they're going to keep buying from you, tell people about you, and be part of your community for a long time.

Puts the Focus on Relationship Building

When you have a community and are communicating with them on a regular basis in this personal way, the focus ends up being on relationship building rather than sales. But, sales happen anyway, and it feels good and more natural.

When you put an online community on the front burner to help you get closer to your audience, build a connection with your audience, and build brand loyalty due to the relationships you're building, it will make all the difference in the world for your branding.

Facebook groups can generate leads, build your email list, give you access to more prospects and sell your products and services. But if you do it the wrong way it can lead to lasting damage to your reputation and brand. However doing it the right way ensures that you have the best possible chance for business success.

Original article by Jon Allo at https://ezinearticles.com/?How-Online-Communities-Can-Build-Your-Brand&id=10216402