Designing Your Lead Magnet To Influence Podcast Listeners To Become Clients

How do you position yourself as the go to person?

Do you have an online presence beyond your store?

People may buy from you but do they buy into you?

Having a credible podcast is a massive plus for entrepreneurs, but you may need help in getting people to listen. Robert Thibodeau covers off the essentials to get you going in the right direction

I have discussed the importance of using a lead magnet to bring you podcast listeners to the point of exchanging their name and email address for something of a perceived high value to them. The entire process is designed to bring listeners to your podcast to make a decision to establish a relationship with you. This process is achieved through a well-designed landing page or lead magnet.

I will explain in a bit more detail, the five things you will need to have in your lead magnet for it to achieve that goal.

Here are the 5 things you need to offer them:

1. Give one specific promise to solve one specific problem and do so for one specific type of person.

For example: I use my "Podcast Creation Checklist" and inform people, "Follow this list in sequence and when you finish the list, you will have your podcast up and running!"

What is the promise: Follow this checklist and you will have your podcast up and running.

What is the one problem: Someone wants to start a podcast but is not sure how to do it.

What is the specific type of person this is for: Someone who wants to start a podcast.

Note: this is not for existing podcasters. It is not for bloggers. It is not for swimming lessons, etc.

It is for one specific market segment and solves one problem: How to start a podcast.

It gives one promise: Follow the checklist and you will have your podcast up and running.

2. Help the person to become a buyer by taking them down the success path.

This means, give them high value.

Give them additional resources in the training.

Give them additional testimonials from those you have helped.

This all lends to building credibility and value in the eyes of your potential client.

3. Make sure you are offering something with a perceived high value in the eyes of the client.

This is something they have been looking for. This is something they need. This is something can immediately put to use.

4. Instant gratification and can implement immediately.

Give them a quick win. Give them something they can see progress and success with. Do not send them 29 videos of one hour each from 1997!

You need to give them something they have immediate access to and can consume quickly.

In the case of my checklist, the first few steps are very easy to accomplish and they can see the results almost immediately.

5. Tell them what to do next!

This is the "take action" phase and is usually something like "Receive Your Report Here" or something similar (as pertains to your offer).

Keep it simple. Use it on the button (so no long sentences! Just a couple of words).

When you incorporate these five items on your landing page or lead magnet, you will be able to see the number of people joining your list grow. More people on your list means more people you are able to establish a business relationship with. The more people you can do that with, the more business you will ultimately generate.

By talking about this offer on your podcast, you can direct your listeners to a unique URL on your website. You can also add the URL to your show notes. Remember, you must make it extremely easy for your listeners to take action! Too many steps and you will lose them.

Build that lead magnet today!

Robert Thibodeau has been in online media since 2010. Between his online radio programs and his podcasts, he has accumulated about 4,000 episodes and conducted 600+ interviews in that time. He has helped many people to launch their own podcasts (many of which have earned numerous podcasting awards). He has a complete podcast training program, taking you from "Concept to Launch and Into Monetization." You can read more information on his training program at http://www.podcast-training.com You can also download his "Podcast Creation Checklist" for FREE under the "Services" tab on his website. He has also created a Christian podcast hosting and marketing platform at https://faithcasters.net

About the author: https://EzineArticles.com/expert/Robert_Thibodeau/2198393

Article Source: http://EzineArticles.com/10301254

Facebook Shops Tutorial for Beginners | How to Sell Products Directly Th...

Since May Facebook has been operating its new Facebook Shops facility to allow traditional businesses to sell online without needing their own website.

They work alongside platforms like Shopify and WooCommerce

Whilst this is not (yet) a full e-commerce store do you think it could be a challenge to the larger established platforms in the future?

8 Invisible Risks In The Online Home Business Industry

Although this article is five years old it interestingly remains equally relevant today. Jon Allo really called out some risks to be aware of

When you start an online business it does involve more than putting up a website with a few products on it and then sitting back waiting for the money to magically start rolling in. So, if you want to start an online business from home, what are the risks that you need to look out for?

When you start an online business there it is more than producing a website with a couple of products on it and then waiting for the money to start rolling in like magic. So, if you want to start an online business from home, what are the risks that you need to watch out for?

1. Believing You'll Get Rich Quick.

Starting your own online business takes time, effort and resources. What you put in, is what you get out. There is no such thing as a 'get rich quick' system where you can do a few minutes work each day and earn millions in a matter of weeks.

2. Being Regarded As A Spammer.

Everyone on the internet has an email address that they check regularly and email marketing is one of the best ways to stay in touch with potential customers. But it is important that you get somebody's permission to send them emails, or else your online home business could be labelled as a spam.

3. Selling Poor Products.

One of the easiest ways to start an online business is with affiliate marketing where you sell other people's products or services. But not all products are created equally so make sure that before you start selling anything that it is a reputable and quality item.

4. Critics And Naysayers.

Friends and family do not always make the best business advisers. They can also undermine your efforts, whether it is deliberate or not. Separate your online home based business activities from your family and friends and look to join an online community of compatible entrepreneurs for assistance with your business.

5. Overwhelm.

There will be times when it can seem like there are too many internet home business opportunities to choose from and too many new things to learn. To avoid overwhelm, take some of the pressure off of yourself. All of this information you need to digest is not going anywhere. It's going to be here tonight, next week, and a year from now.

6. Poor Quality Traffic.

Every online home business needs traffic but traffic is nothing without conversion. So driving traffic is fine, but without a good conversion environment from a market that wants to buy, it's a waste of time and money.

7. Slow Website Loading.

The average person will give your page about 7 seconds to load and after that, they're gone to one of your competitors. The faster computers getFind Article, the less patience people have. Make sure your online business is hosted on server that guarantees fast load times.

8. Trying To Do It On Your Own.

The online business world is competitive and it is vital to keep up to date with the latest technology and you have to know what works and what does not work. Invest some time and resources in learning from others who have gone before you and had success.

Article source: http://www.articlesfactory.com/articles/ecommerce/8-invisible-risks-in-the-online-home-business-industry.html

Top 10 Reasons You Should Build Your Business On GrooveFunnels

This year's biggest growing e-commerce all-in-one tool appears to be, GrooveFunnels

And it's FREE (currently). Here is their explanatory video

Build Better Websites & Funnels

I just discovered GrooveFunnels as a compelling alternative to Clickfunnels and all the other tried and tested products out there for your successful ecommerce journey.

Read on to discover a bit about their Groove Pages and Groove Sell suites as well as all the other functions they are packaging up, as well as their affiliate programme

At the time of blogging, the offer is FREE!!!!

In this day and age, any business that wants to thrive must go online.

With so many things going on around the world, and global changes that will forever impact the way people live and do business, going online is no longer just an option.

Not only to maintain their success, but even just to survive.

Sure, there are tools that are already available that any business can use to run their entire company and processes digitally.

However, any minimum amount of research will tell you that most of these products are expensive, complicated and limited in customization.

In other words, not very user-friendly, and definitely not suitable for all business owners, especially those who are less tech-savvy and might even be on a budget.

I mean, who can afford to invest thousands of dollars a month into a bunch of complicated tools, and on top of that, hire employees to manage the systems, right?

Well, if this sounds familiar in any way, I have some good news for you.

As an online marketer and blogger myself, I am always looking for new solutions for these everyday challenges we face as business owners.

Today, I am very excited to introduce you to my latest discovery.

GrooveFunnels is, by far, the best way I have found to be able to build websites, sales funnels and sell digital products online.

The best part? It’s FREE.

But the free value does not end there…

You see, GrooveFunnels is not just a website and sales funnel builder.

The co-founder of GrooveFunnels, Mike Filsaime, is actually a veteran in the Internet marketing space, and has put all his experience and expertise into one of the best suite of marketing tools I have ever seen.

I’ve also signed myself up for an account (it’s free), and for the past few days, I’ve had the chance to play around with it.

And you know what?

I can definitely tell you that this 100% free tool is perfectly capable of running your entire business, maybe even better than some of the expensive complicated tools out there.

I’m not exaggerating by any means…

From what I’ve seen so far, GrooveFunnels includes everything that I need to run my online business, all for absolutely free.

Here’s just a quick list of what I’ve gathered so far:

• FREE sales, page and funnel building platform
• Possible to build my own branded websites with full navigation
• Can integrate with my own custom domain name
• Able to sell my products with what they call a 1-click upsell
• Capability to integrate upsells, downsells, and order bumps
• Even has a way to create my own powerful affiliate program for my products!

And that’s just for starters, because there is so much more for me to explore!

I’m not even joking when I say that I am planning to change my ENTIRE online business over to GrooveFunnels!

I mean, why wouldn’t I?

It’s FREE, and it’s probably the BEST suite of marketing tools I have ever seen in my life.

By the way, there’s more…

I didn’t even mention some of my favorite benefits of GrooveFunnels.

As a member, I’ve also received a TON of community benefits.

I’ve been able to join their private Facebook group, connect with marketing experts inside, get help with all my problems, access private training within their own academy, ask questions through their helpdesk, and meet other like-minded entrepreneurs just like me to make the best use of these tools.

So, if you’re like me… Striving to grow your business, looking to learn more about marketing and getting to know some of the best in the industry at a more personal level, then you won’t want to miss out on this opportunity.

Sounds great, right?

But you might be asking… what’s the catch?

The catch is that GrooveFunnels is free, but for a limited time only.

GrooveFunnels is in its pre-launch phase, which means that many of the products have still yet to fully launch.

When they do, and as the products continue to get upgraded, GrooveFunnels may no longer be free anymore.

This means that now is the time to sign up for your free account, which would also qualify you for the additional software upgrades that they make as time goes on.

Awesome deal, right?

It’s called being at the right place, at the right time.

And that’s where we’re at right now :)

Don’t wait any longer, because I’m honestly not sure when this free offer is going to go away.

Do yourself a favor and sign up for your free GrooveFunnels account right now, and I will see you inside of the Facebook group.

What is a Sales Funnel? And How To Create One that Actually Makes Money

To get your customers to buy your product or bring you income you're going to need a funnel, but do you really understand the way funnels work?

Check out this great video from Russell Brunson that explains just that!

Then check out this new FREE page and funnel tool!

https://groovepages.groovesell.com/a/GLcJF6zdYTto

https://groovepages.groovesell.com/a/GLcJF6zdYTto

How to start business online

Do you remember when you first started on your online business journey? Maybe you are just starting out now or quite recently.

It can be an exciting but scary time with so much to consider

This article by Sam Jeet takes us through (or back through) many of the considerations

You can choose the best ecommerce platform to create a website wherein you can choose any features as per your need. You can choose themes as well; it means that you can customize your website as per your need.

There are numerous examples of overcoming adversity about individuals who became famous doing on the web business. On the off chance that you read about what these individuals have encountered, you will definitely get roused.  

You can have your own business on the web regardless of whether you need more money to put out as capital. To assist you with the beginning of doing any of the ease approaches to begin a business on the web, here are some arrangement tips that you can follow.

Advantages to Starting Business Online

Beginning a business online doesn’t require enormous capital. Working one such business can be from your own home. No need for leasing a business premise. Overheads can and will below.As long you got a web association, quick or moderate association doesn’t make a difference, you can begin an online business anyplace. Off base, speed is points of interest.This business can work without human intercession. When setting up, all issues can be worked at your own time; as and when you like.No need of keeping up a customary hours and activity can be of your comfort. Most online businesses fired up on low maintenance premises.

You are focusing all in all worlds as you showcase. It is a worldwide market, no limitations or limits. Also, the market is ever augmenting.

How to Take Offline Business to Online Business

Now when you know the what are advantages of online business, lets take a deep dive in what steps are mandatory to start an online business

·         Create Online Store

When you want to start the online business or online selling you need a website where in you can show your products and services to potential customers.You must display the products so effectively that it attracts the customers and the product description has to be there and that too very professionally.

·         Choose the Payment Gateway

This is one of the most important aspects from the security point of view, as customers will make the online payment for the order they placed, so it’s the companies the responsibility that the payment gateway has to ve very safe and secured.When customers make the payment they are so much assured about the security that they should not think twice before making the payment and the secure payment gateway will build trust among the customers.

·         Hiring Right

Hiring the best talent is always beneficial for the online business, as they know how to handle the traffic which will come to your online store.If there is a high traffic on weekends so that should know how to handle the traffic and they must make sure that the website is up and fine all the tie so that you won’t lose the business.

·         Online Presence

Once you create the website for your business now it ties to let everybody know that now you are selling online as well for this you have to build the audience and letting them know that what all are you selling through your online store.

·         Social Media

This is one of the most important platform if you want to get the success in your online business, after creating the online store that goes for social media and creates facebook and Instagram. Social Media will help you to v=crea the audience and keep posting on social media and post all the new offers and new arrivals on the social media.

 

So beginning Business Online is very simple in the event that you know how presently you do…..what are you hanging tight for, you realize what to doArticle Search, Go Do It……

Article source: http://www.articlesfactory.com/articles/ecommerce/how-to-start-business-online.html