How To Market Online With Ease

 By: Robin Harris

You can ignite your marketing efforts and passion for the game by learning to use your personal story and expertise to get potential clients subscribing to your opt-in list.

I want to show you 10 simple steps you can implement with a low-cost investment and a little effort that you can use as a springboard for more aggressive online marketing campaigns.

By creating an interesting web site, which consist of one simple, yet, well-designed web page you can begin a relationships with qualified prospects. The "Interest Site" is designed to share content and offer a customized introductory e-product to someone who would qualify to be considered your ideal client. The focus of the site has to be a HOT TOPIC for your ideal client and it has to tie back to your product theme in some logical way.

The Interest Site will include the following components:

1. The reason why the ideal client should read the content and subscribe to your list to get the introductory product. You written communication should be compelling, not contain hype, and impress the ideal client so they know free product does not mean no-value, low-value product, but it means you are a generous person, you are a skilled business person, and you are beginning your relationship with them on good and ethical terms.

2. Weave in a soft introduction that is designed to create affinity with your ideal client so they know you are like them, understand them, and share some of the same concerns and interests as they relate to this topic. Be brief.

3. Discuss one to three key points related to the topic that the ideal client would find very interesting. Notice I said the ideal client would find them interesting, you may not, and the non-ideal client may not. You may have expertise in this area or you may have to go and do some research. Either way, make sure the information is highly relevant to your ideal client and related to your primary business offering.

4. Include a message that lets the ideal client know that this content is incomplete and they can get more advanced information by signing up for the complimentary ecourse or workbook. Don't offer just a newsletter or special report. These things are over used and are often perceived as low value until your credibility is well established.

5. Give the ideal client a teaser preview of the HOT HOT HOT TOPICS covered in the ecourse or workbook. Summarize what you have provided and remind them to subscribe.

6. Provide a Bio-box with 3 or 4 lines about you, written in third person to start imprinting the ideal client with the perception that you are a great resource, expert, etc. Be sure to include email contact. Get yourself an official domain and email address. Make sure the web address you pick for your interest site relates to the topic being discussed. Remember to represent yourself as being an established professional. Do not use an ISP email address. Bob@my-interest-site.com is much more attractive than bob1698@yahoo.com.

7. Use an autoresponder to create an online signup form for your opt-in list. Include this sign-up form directly into your web site page. I use an autoresponder which allows for attachments and can create both text and html messages. You can use the HTML software inside the autoresponder to create simple yet elegant messages without knowing HTML. I recommend you stay away form text based messages, there quick, fast and cheesy looking. Imagine getting a text-based email from Amazon, it just wouldn't look all that professional, would it?

8. Set up your autoresponder so the subscriber gets an immediate message congratulating them on their new subscription. Assure that the e-product is sent with the first message. You can either attach the product or store it on a web server and include the link. The first option is the easiest if you use the full-featured autoresponder.

9. Instead of trying to push people to your replicated site or your affiliate site, or convince them to spend money with a stranger, you want to get them to your interest site and get them into your opt-in database before sending them off to some other web site or having a serious sales conversation with them.

10. You can get more information about tools and resources for the Interest Site Project and you can also receive a complimentary template for creating your first ecourse when you subscribe to our online newsletter at www.marketing-with-a-story.com.

Author Bio
Robin Harris is a Certified Coach and the Founder of www.Marketing-With-A-Story.com. She works with entrepreneurs who want to market with ease by using their personal experiences, knowledge, and passion to attract their ideal clients. You can reach Robin via email at support@marketing-with-a-story.com

Article Source: http://www.ArticleGeek.com

How To Generate Online Leads 24 Hours a Day

For almost any business lead generation is key and needs to be effective. Brian Rooney has a great take on who should be concentrating on it and how

If you want to close sales, either online, offline, or both, you are going to have to learn how to generate leads 24 hours a day, 7 days a week.

You may be the worst sales person on the planet, but if you learn how to generate leads 24 hours a day, you can beat the best sales person on the planet. How? Sheer volume. A bad sales person who can generate leads will out produce a great sales person who doesn't have leads coming in.

The lead generating sales rep will constantly have new opportunities to pitch.

Now, when I talk about lead generation, this includes face to face prospecting, of course. When I am out around humans, and I identify someone who can benefit from what I offer, I will talk to them directly. But if I'm not out there talking to people, how am I generating leads on a daily basis?

I user online lead generating tools like an autoresponder.

I have capture forms set up on all my blogs.

I have autoresponder campaigns set up for all my offers.

When you see me posting on social media and running ads, you will see me linking to these capture pages I use to generate leads for my offers. As people want to learn more about my offers, they fill out the form. My automated followup letters take care of building the know like and trust factor. Sales come in on a regular basis.

Sounds simple, right? That's because it is! I think that is what trips up most people when they start looking in to how to generate leads for their offers. They keep expecting it to be complicated so they avoid actually taking appropriate action. If it seems complicated, that's because it's new. At one time, walking was new to you. Eating solid food was new. Reading was new. The job you currently have was, at one time, new. Getting on the internet was new. We learn new things by getting information and taking action.

Google and YouTube make it incredibly easy to learn how to generate leads. You can literally be up and running by the end of the day, generating leads 24 hours a day for whatever it is that you are wanting to sell.

As you go through the learning process, feel free to ask questions. I love getting and answering questions and helping people learn how to generate leads no matter what business you are involved with.

Feel free to post comments or questions here. I check in regularly and love hearing from my readers!

Brian Rooney is the Founder of TrafficWave.net. TrafficWave provides powerful Email Marketing and AutoResponder solutions to thousands of businesses worldwide. Visit TrafficWave.net online for a Free 30 Day Trial.

His personal business blog is located at iambrianrooney.com

About the author: https://EzineArticles.com/expert/Brian_Rooney/124090

Article Source: http://EzineArticles.com/10241207

Top 10 Reasons You Should Build Your Business On GrooveFunnels

This year's biggest growing e-commerce all-in-one tool appears to be, GrooveFunnels

And it's FREE (currently). Here is their explanatory video

7 STEPS TO STARTING AN ONLINE BUSINESS

Have a look at this summary video of getting into online selling
It is an honest and open appraisal of how to get going from Silicon Valley Girl where the steps you need to take are broken down really well

Let me know how you get on

How to Start an Online Business Fast - The 3 Steps You Should Take This Year!

We all have to start somewhere, but that is often the hardest point where many people can give up. There's a lot of great info out there on running an online business but sometimes we just need a general overview to understand what it's all about.

This great article by AJ Simon takes that first step

How to start an online business fast and easy using these simple to follow strategies that anyone can implement starting today. Discover how easy it is to get your own business off the ground.

In this article, I will reveal the fastest way to start an online business from scratch and how you can easily quit your 9 to 5 day job using simple marketing systems. Let's get started...

1.) First you need to pick a target niche. This is a VERY IMPORTANT step. If you pick the wrong niche, you won't make as much money. I suggest sticking to the top niche topics like Insurance, Health and Wellness, Finance and Make Money Online.

These topics are full of hungry buyers who are eager to solve their problems as fast as possible. It's up to you to give them the solution to these problems. If you can solve their problems, you can become a very successful internet marketer.

2.) Second, you need to set-up an auto-responder series. This will give you the ultimate POWER over your business. You can set up a series of emails that will give value to your potential buyers and start selling them relevant content.

However, don't pitch in each email you send. Make sure to give free tips, advice and tactics they can use to benefit their own lives.

3.) Third, you need to send targeted traffic to your lead magnet and start generating leads. I'm sure you've heard the term "Traffic is King." Well, it's true!

If you don't have people seeing your products, you will never make money from home. So make sure to get the best targeted traffic there is. I suggest "Search Traffic." It's the highest targeted traffic you can get.

Articles are a great way to get search engine traffic and promote your online business through SEO. Search engine optimization can drive free traffic to your websites and grow your email marketing list at no cost.

This will take some time to research the right keywords, but it's totally worth the effort. I suggest that you plan out at least an hour of work per day on this endeavour.

You need to test out different sources of advertising and scale up your business ventures. That's the golden recipe for success in the online business arena. These 3 steps have taken thousands of people from 0 to 6 figure business's in as little as a year.

These steps are the best ways you can start an online business fast. Hope you enjoyed!

Want to start your dream business for $1 buck?

If so, watch my free video here https://1dollar.startyourdreambusiness.club/ and I'll show you the best online business you can start this year. I'll also give you all my marketing materials and sales funnels for you to jumpstart your business fast and finally see profitable results online.:-)

Article Author: https://EzineArticles.com/expert/AJ_Simon/213151

Article Source: http://EzineArticles.com/9290034

How To Create A FREE High Converting Landing Page (Step by Step 2020)

Crucial to your marketing success is your landing page or optin page.
Look at the great info here from the Passive Profits channel to get some great ideas

Let me know in the comments if this works well for you

How To Market Online With Ease

Robin Harris

You can ignite your marketing efforts and passion for the game by learning to use your personal story and expertise to get potential clients subscribing to your opt-in list.

I want to show you 10 simple steps you can implement with a low-cost investment and a little effort that you can use as a springboard for more aggressive online marketing campaigns.

By creating an interesting web site, which consist of one simple, yet, well-designed web page you can begin a relationships with qualified prospects. The "Interest Site" is designed to share content and offer a customized introductory e-product to someone who would qualify to be considered your ideal client. The focus of the site has to be a HOT TOPIC for your ideal client and it has to tie back to your product theme in some logical way.

The Interest Site will include the following components:

1.  The reason why the ideal client should read the content and subscribe to your list to get the introductory product. You written communication should be compelling, not contain hype, and impress the ideal client so they know free product does not mean no-value, low-value product, but it means you are a generous person, you are a skilled business person, and you are beginning your relationship with them on good and ethical terms.

2. Weave in a soft introduction that is designed to create affinity with your ideal client so they know you are like them, understand them, and share some of the same concerns and interests as they relate to this topic. Be brief.

3. Discuss one to three key points related to the topic that the ideal client would find very interesting. Notice I said the ideal client would find them interesting, you may not, and the non-ideal client may not. You may have expertise in this area or you may have to go and do some research. Either way, make sure the information is highly relevant to your ideal client and related to your primary business offering.

4. Include a message that lets the ideal client know that this content is incomplete and they can get more advanced information by signing up for the complimentary ecourse or workbook. Don't offer just a newsletter or special report. These things are over used and are often perceived as low value until your credibility is well established.

5. Give the ideal client a teaser preview of the HOT HOT HOT TOPICS covered in the ecourse or workbook. Summarize what you have provided and remind them to subscribe.

6. Provide a Bio-box with 3 or 4 lines about you, written in third person to start imprinting the ideal client with the perception that you are a great resource, expert, etc. Be sure to include email contact. Get yourself an official domain and email address. Make sure the web address you pick for your interest site relates to the topic being discussed. Remember to represent yourself as being an established professional. Do not use an ISP email address. Bob@my-interest-site.com is much more attractive than bob1698@yahoo.com.

7. Use an autoresponder to create an online signup form for your opt-in list. Include this sign-up form directly into your web site page. I use an autoresponder which allows for attachments and can create both text and html messages. You can use the HTML software inside the autoresponder to create simple yet elegant messages without knowing HTML. I recommend you stay away form text based messages, there quick, fast and cheesy looking. Imagine getting a text-based email from Amazon, it just wouldn't look all that professional, would it?

8.  Set up your autoresponder so the subscriber gets an immediate message congratulating them on their new subscription. Assure that the e-product is sent with the first message. You can either attach the product or store it on a web server and include the link. The first option is the easiest if you use the full-featured autoresponder.

9. Instead of trying to push people to your replicated site or your affiliate site, or convince them to spend money with a stranger, you want to get them to your interest site and get them into your opt-in database before sending them off to some other web site or having a serious sales conversation with them.

10. You can get more information about tools and resources for the Interest Site Project and you can also receive a complimentary template for creating your first ecourse when you subscribe to our online newsletter at www.marketing-with-a-story.com.

Author Bio
Robin Harris is a Certified Coach and the Founder of www.Marketing-With-A-Story.com.  She works with entrepreneurs who want to market with ease by using their personal experiences, knowledge, and passion to attract their ideal clients. You can reach Robin via email at
support@marketing-with-a-story.com

Article Source: http://www.ArticleGeek.com

Original article at: http://www.articlegeek.com/business/marketing/market_online_with_ease.htm

The Most Tragic Mistake a New Marketer Almost Always Makes

The Most Tragic Mistake a New Marketer Almost Always Makes
By: Richard Meredith

So... you're a new marketer, and you want to make extra money or even perhaps a great living!  One of the first things you do is join an affiliate program or downline club of some sort.  Or maybe even you are trying your hand at Ebay or another auction service by marketing some nicely profitable product.  Now, once you have some sort of online business vehicle, your mind must gravitate to exactly what kind of advertising to generate sales or memberships.

Online business is an awful lot like regular advertising. What draws you to a business in your home town? Coupons? Specials? Give-aways? A personal recommendation from a friend or trusted associate?

Oh yes - and here is a little secret that is often not known or ignored:

When it comes to building any kind of business online you do the same thing!  Give away a free report, an informative ebook, a trial software, an online course, or maybe a subscription to a free newsletter or ezine.  This is just simply the way it is done with online business, period.  But here is the most critical part... you MUST capture the name and email address FIRST before you give access to it!

It is widely known by all of the top marketers online that your PRIMARY task to be successful is to compile a list of people (prospective customers) that are interested in the type of thing you are giving away!  This is so easy to do with an autoresponder.  They just fill a form, and they are automatically added to your list, and then are redirected to your download page or membership site.

Then the next task is to automatically send a series of messages with that autoresponder that tell more about the reasons why your product or products (or membership program) are BENEFICIAL to them!  WHY? Because it is infinitely better to contact a prospect several times rather than only once.  It is a proven fact that most people will NOT  buy from you or join your program until they have been approached at least 5 to 7 times.  This is done as I said, automatically, on a timed basis slowly tapering off until it is a slow drip of messages until they buy or join- or unsubscribe from your list.  And when you run special promotions of any kind, a feature of the best autoresponders allows you to broadcast to your entire list any time you want.  This is how many marketers can make huge amounts of money and sales ON DEMAND- whenever and as often as they like!

Details about which autoresponders are best, and the techniques of developing a list and how often to mail to that list are subjects that deserve more time and attention than can be given here... but suffice it to say that if YOU are not FIRST developing a list, and then marketing to your list AFTERWARDS- you're just missing the boat!

Pure and simple!

So if you are advertising an affiliate link, or your products' sale page... or anything other than your free subscription, report, ebook, or course - it can indeed be the most tragic mistake you can make in your online business strategy!

If this is you, pull back and regroup, and completely re-think your marketing strategy now before you lose too much time, money, energy, or motivation.

And remember... BUILD your LIST!

Author Bio
Richard Meredith is the author of the critically acclaimed ebook "The BLACK BOOK of Online Business"- the must-have source book for anyone doing business online... or even THINKING about it!
www.straight-talkmarketing.com

Article Source: http://www.ArticleGeek.com - Free Website Content
http://www.articlegeek.com/business/marketing/mistake_new_marketer_makes.htm

Best Email Marketing Platforms 2020? Email Marketing Comparison

Understanding Email Autoresponder and Follow-Up Messages

Terry Phong

Did you know that you can make sales on auto-pilot simply by using your autoresponder and the follow-up messages you provide to your subscribers? But before I go any further, please allow me to explain what exactly autoresponders are, for those who may not be in the know.

An autoresponder is a software script that automates your email messages and replies. It's something you would use to send out your follow-up messages to a new subscriber that's on your e-mailing list. Not to confuse you, but those messages are also often called autoresponders. The Autoresponder gives you the ability to create and manage your autoresponders (your messages) if that makes sense.

You can think of email autoresponders as the quiet workhorses in your email marketing. Basically, they are any type of automated emails or even a series of emails (your follow-up messages) that you write one time, schedule, and send out automatically from your Autoresponder (the software script).

I hope that wasn't too confusing. Let's move on to how marketers use autoresponders to streamline their email campaigns to cut down on the amount of work they have to do. For example, rather than emailing each individual who signs up for your newsletter or email list, an autoresponder can easily send out a welcome email with follow-up messages that are all personalized.

At the heart of email marketing are autoresponders. You use it to promote your business. It's also used to build relationships with your potential customers, keep current customers informed and updated, offer coupons to encourage customer loyalty, and a whole lot more!

The problem is, most website visitors won't buy something from you on the first visit. It normally takes on average a visitor 6 or more times before they decide to make a purchase from you. In order to keep them interested and eventually make the sale is where your follow-up messages come into play.

When you start writing your message, you'll need to come up with some compelling subject lines or headlines. Your subject lines are what draw attention from your subscribers, making them feel excited to read the rest of your message. If you send a message with a boring or irrelevant headline or subject line, chances are your subscribers may not even open your email let alone pay much attention to it.

A great way to grab your subscriber's attention is by way of personalization, like using their names. Most autoresponder software scripts or platforms out there will give you this ability to personalize your messages through the insertion of codes. When you send a message out, the code is replaced with the personal information of your subscriber. When receiving the email, the reader will see his or her personal information instead of the code. This is a great way to use personal information to further engage your subscribers.

The first message that you send out to your subscriber should be the welcome or introduction email. The welcome email is the most important one as it will set the stage towards giving your reader what to expect from you and your following messages. The welcome email is a great way to start branding yourself or the company by giving them a little background of what you do and how you can help them.

The second email message in your follow-up series should inform your subscribers about your products and services. Make sure that you explain what your products or services do and how they can benefit from them. People are more likely to be sold on the benefits over the features of a product or service. You can then make them an irresistible offer by giving them a limited time discount if they buy now.

In the third message to follow, try putting some added emphasis on your services and products. Tell your subscribers how they simply must have your product or service because they are a cut above the rest, then prove it to them by offering a sample or trial offer or better yet a buy 1 get 1 free deal. To ensure that you get a sale, you should include comparisons between what you offer and what competitors offer. This way, you'll show potential customers that you are indeed the best, with the best features and the best prices.

Once you have a few satisfied customers, you'll start to build up your credibility. You can also ask your subscribers for feedback in your follow-up messages on how you can make their experience better or how you can personally help them. Once a customer has praised your products or services, you can add it to a testimonial and send it out in another future follow-up message.

A great way to keep your subscribers looking forward to your next email is by ending your message with a teaser for the next message. For example, "Don't forget to keep an eye out for my next email where I'll be sending you something special." This could a flash sale, coupon, or simply a free download.

Leverage your autoresponder and your follow-up messages like your own personal sales team and you'll soon be making sales on auto-pilot. Practice weaving your company contact and website information as well, so your subscribers can easily place an order without any problems or whenever they like. If you put some time and thought into your follow-up messages, you'll soon be turning your subscribers into your customers.

Original article link: https://ezinearticles.com/?Understanding-Email-Autoresponder-and-Follow-Up-Messages&id=10247834