Who doesn't know how AI has changed the whole game for online presence, content creation and marketing? In this blog I present key information to maximize the effectiveness of your online digital experience and I review products that could enhance your results
Tuesday 21 July 2020
8 Invisible Risks In The Online Home Business Industry
Monday 20 July 2020
Top 10 Reasons You Should Build Your Business On GrooveFunnels
Build Better Websites & Funnels
In this day and age, any business that wants to thrive must go online.
With so many things going on around the world, and global changes that will forever impact the way people live and do business, going online is no longer just an option.
Not only to maintain their success, but even just to survive.
Sure, there are tools that are already available that any business can use to run their entire company and processes digitally.
However, any minimum amount of research will tell you that most of these products are expensive, complicated and limited in customization.
In other words, not very user-friendly, and definitely not suitable for all business owners, especially those who are less tech-savvy and might even be on a budget.
I mean, who can afford to invest thousands of dollars a month into a bunch of complicated tools, and on top of that, hire employees to manage the systems, right?
Well, if this sounds familiar in any way, I have some good news for you.
As an online marketer and blogger myself, I am always looking for new solutions for these everyday challenges we face as business owners.
Today, I am very excited to introduce you to my latest discovery.
GrooveFunnels is, by far, the best way I have found to be able to build websites, sales funnels and sell digital products online.
The best part? It’s FREE.
But the free value does not end there…
You see, GrooveFunnels is not just a website and sales funnel builder.
The co-founder of GrooveFunnels, Mike Filsaime, is actually a veteran in the Internet marketing space, and has put all his experience and expertise into one of the best suite of marketing tools I have ever seen.
I’ve also signed myself up for an account (it’s free), and for the past few days, I’ve had the chance to play around with it.
And you know what?
I can definitely tell you that this 100% free tool is perfectly capable of running your entire business, maybe even better than some of the expensive complicated tools out there.
I’m not exaggerating by any means…
From what I’ve seen so far, GrooveFunnels includes everything that I need to run my online business, all for absolutely free.
Here’s just a quick list of what I’ve gathered so far:
- FREE sales, page and funnel building platform
- Possible to build my own branded websites with full navigation
- Can integrate with my own custom domain name
- Able to sell my products with what they call a 1-click upsell
- Capability to integrate upsells, downsells, and order bumps
- Even has a way to create my own powerful affiliate program for my products!
And that’s just for starters, because there is so much more for me to explore!
I’m not even joking when I say that I am planning to change my ENTIRE online business over to GrooveFunnels!
I mean, why wouldn’t I?
It’s FREE, and it’s probably the BEST suite of marketing tools I have ever seen in my life.
By the way, there’s more…
I didn’t even mention some of my favorite benefits of GrooveFunnels.
As a member, I’ve also received a TON of community benefits.
I’ve been able to join their private Facebook group, connect with marketing experts inside, get help with all my problems, access private training within their own academy, ask questions through their helpdesk, and meet other like-minded entrepreneurs just like me to make the best use of these tools.
So, if you’re like me… Striving to grow your business, looking to learn more about marketing and getting to know some of the best in the industry at a more personal level, then you won’t want to miss out on this opportunity.
Sounds great, right?
But you might be asking… what’s the catch?
The catch is that GrooveFunnels is free, but for a limited time only.
GrooveFunnels is in its pre-launch phase, which means that many of the products have still yet to fully launch.
When they do, and as the products continue to get upgraded, GrooveFunnels may no longer be free anymore.
This means that now is the time to sign up for your free account, which would also qualify you for the additional software upgrades that they make as time goes on.
Awesome deal, right?
It’s called being at the right place, at the right time.
And that’s where we’re at right now :)
Don’t wait any longer, because I’m honestly not sure when this free offer is going to go away.
Do yourself a favor and sign up for your free GrooveFunnels account right now, and I will see you inside of the Facebook group.
Sunday 19 July 2020
What is a Sales Funnel? And How To Create One that Actually Makes Money
How to start business online
Advantages to Starting Business Online
How to Take Offline Business to Online Business
· Create Online Store
When you want to start the online business or online selling you need a website where in you can show your products and services to potential customers.You must display the products so effectively that it attracts the customers and the product description has to be there and that too very professionally.
· Choose the Payment Gateway
This is one of the most important aspects from the security point of view, as customers will make the online payment for the order they placed, so it’s the companies the responsibility that the payment gateway has to ve very safe and secured.When customers make the payment they are so much assured about the security that they should not think twice before making the payment and the secure payment gateway will build trust among the customers.
· Hiring Right
Hiring the best talent is always beneficial for the online business, as they know how to handle the traffic which will come to your online store.If there is a high traffic on weekends so that should know how to handle the traffic and they must make sure that the website is up and fine all the tie so that you won’t lose the business.
· Online Presence
Once you create the website for your business now it ties to let everybody know that now you are selling online as well for this you have to build the audience and letting them know that what all are you selling through your online store.
· Social Media
This is one of the most important platform if you want to get the success in your online business, after creating the online store that goes for social media and creates facebook and Instagram. Social Media will help you to v=crea the audience and keep posting on social media and post all the new offers and new arrivals on the social media.
Saturday 18 July 2020
Why should a business go for Digital Marketing?
If so your timing could not have been better
In today's featured video Pranshu Khanna does a very thorough analysis of the reasons why a digital marketing strategy is crucial for your business. The video may be a couple of years old but the rationale is as fresh as ever
Highlighting the benefits of digital marketing helps you see the way ahead
5 Steps to Help You Build an eCommerce Store
Susan Friesen gives us a great guide to get going
Let me know how you intend to get going (or how you first got started)
If you have decided to take the plunge and set up a web-based shop, starting an eCommerce business can be a rewarding venture but it can also be a stressful one. Here are 5 steps to starting an online business that will help make the process clearer and less stressful.
Your Guide to Starting an Online Business
Whether COVID-19 pushed you to pivot from a brick-and-mortar store to an online environment, or you’ve decided to take the plunge and set up a web-based shop, starting an eCommerce business can be a rewarding venture.
From 2017 to late 2019, approximately 28.1 million Canadians made purchases online. That’s a lot of people who are landing on webpages and whipping out their wallets if they like what they see.
But there’s more to the process than buying a domain name and loading your site with products or services. There are technical aspects to navigate and content to consider.
Do you DIY with a website builder or hire a pro? Should you stick to SEO or focus on paid ads too?
As a small business owner, I’ve helped many clients create successful online companies. So I’m sharing this five-step guide to starting an online business with you to make the process clearer and less stressful.
1) Figure out what you want to sell.
If you’ve already got an established store, this might be a breeze. But if you’re just starting an eCommerce business and are focusing on products, you’ll need to think about what you’ll offer, and where you’ll get it from.
The first thing in figuring out what to sell and in what form is to ensure it’s relevant to today’s consumer. COVID-19 has made consumers much more in tune with their spending habits. Ensure there is a consumer first and foremost who is willing to spend their money for the product you aim to sell.
Next define how you want to sell your products. Here are just a few of the options:
Business-to-consumer (B2C): This is the most common business model, with many different approaches. Basically, you sell to the end user, but there may be a third party acting as a middleman (think Amazon).
Direct-to-consumer (D2C): From design and manufacturing to sales and promotions, the company does everything. Dollar Shave Club is a good example of a D2C business who started small and grew using this model.
Subscription service: Books, clothing, organic produce, baby gear...I could go on and on. Nearly every industry out there has harnessed the power of subscription services to deliver cost and time savings to customers on a regular basis.
Dropshipping: Rather than having to stock a warehouse full of products, when you sell a product on your site, you’re essentially purchasing the item from a third party, who ships it directly to the customer.
2) Buy a domain name.
If you already have a business name, this part could be simple. However, you’re not going to get a short and sweet dot com name unless you lay down big bucks. And you don’t want a domain name that runs five words long or is difficult for customers to remember (or spell).
Ideally, you use your company name like we did, with a dot com—or a dot ca if you’re in Canada. There are a lot of other TDLs (Top Level Domains) to consider such as .net, .co and .org but strive to get the revered .com as your primary domain if at all possible.
3) Build an eCommerce store
From incorporating branding into your layout to loading products/services, there are so many things to consider when you’re starting an eCommerce business, including:
Your shopping cart software. Shopping carts can be built with a variety of coding languages including ASP, PHP, JavaScript and HTML. They can be provided by a 3rd party service provider (such as Shopify) or installed in your Wordpress website like WooCommerce to avoid monthly fees.
Choosing the best shopping cart software requires a lot of pros and cons analysis of each choice. Many times the choice depends on your needs, your budget and the desired functionality.
The visuals (copy and images). How your store looks and feels to the shopper has a significant impact on whether they will trust making a purchase from you. Moreover, how each of your products are described along with using professional-looking photos can make or break a sale if not done properly.
Installing a Secured Security Layer (SSL) Certificate. This keeps your website secure and is mandatory in today’s online commerce environment. Even Google will favour your site’s search ranking if it detects an SSL installed.
Your shipping model. If you’re selling physical products, you need to decide how they are going to get into the hands of the purchaser. Are you sending customers items directly? Or are you using a third-party? Will you offer free shipping, or ship internationally? Do you want the shipping automatically calculated on checkout or will it be a flat shipping rate?
Your payment gateway. Are you going to accept only credit cards, or debit cards and PayPal too? Will you use a hosted gateway that takes people off your site to pay, then redirects them back, like our client Ripping Vintage Packs? Or is an integrated payment gateway more your style?
This is where it is so worth it to hire a professional web development company. You won’t have to spend your time Googling “SSL Certificates” or trying to set up shopping cart software. Learn how much cheap SEO and website design really costs you here.
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READ: 3 eCommerce Challenges & Solutions for Tough Times
To call these “tough times” may be a bit of an understatement to you, or perhaps you’ve pivoted your marketing strategy nicely and aren’t negatively affected by the COVID-19 crisis.
There’s no arguing this pandemic has led to increased internet traffic as people work, socialize, and entertain themselves online.
That’s why I’m sharing 3 eCommerce challenges and solutions to help you maintain and even grow as an entrepreneur during this crisis.
Read more here.
~~~~~
4) Focus on SEO
Did you know that SEO has the highest ROI of any online marketing tactic? Despite this fact, many small business owners build their sites with very little consideration of how the search engines see their content.
SEO means doing keyword research to discover the keywords that your target audience is using to find what they need.
Your SEO strategy will be focused largely on on-page techniques like keyword-rich content and meta tags.
5) Create valuable content
Your customers don’t just want to see pages and pages of products, or a one-liner selling them services. They want you to be a trusted expert who can provide them with everything from useful tips to reassurance that their credit card info is safe.
Content marketing is an ongoing process. If you want to please your target audience and the search engines, you’ll need to be regularly posting articles, blogs and videos that are valuable to your audience.
No matter what your small business model is, you’ll need to keep testing and tweaking after you build an eCommerce store. You’ll want to dive into your data to see your customers’ behaviour, like:
Are they spending time reading your carefully crafted content?
Is there a broken link that’s causing people to abandon their shopping carts before they’re finished buying?
How many of your website visitors are converting into customers?
Of course, there’s a lot more to starting a web-based business than what I’m able to cover here! From promoting your business on social media to creating paid ads to drive traffic, you’ll want to have a marketing strategy in place as you move forward. But this guide to starting an online business will help you lay a solid foundation for a successful eCommerce site.
To your business successFree Reprint Articles,
Susan Friesen
Article source: http://www.articlesfactory.com/articles/ecommerce/5-steps-to-help-you-build-an-ecommerce-store.html
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